In 1H 2026, Preferred Hotels & Resorts' in-house communications team continued an increased focus on our strategic approach to prioritize public relations and social media outreach efforts in alignment to support our brand's core pillars and key business goals. In total, these efforts resulted in 9,027 media placements, cumulative editorial impressions of over 4.1 billion, with an advertising value equivalency of over $33 million.
We are pleased to share the full report here.
