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BENEFITS

Competitive Pricing
• Exclusive discounts are available only for members of Preferred Hotels & Resorts

Retailing Insights
• Better understand conversion of digital marketing initiatives, trends, successes, and opportunities
• Competitive set and benchmarking capabilities to gain market insights
• Executive overview of booking engine performance to forecast across portfolio
• Complements Google Analytics by including additional metrics specific to hospitality industry

Performance Insights
• High-Fidelity Analytics: Instantly drill down to the rate-code level or summarize at region/brand/chain level
• Instant Data Consolidation: Access up-to-date, consolidated reservations data anytime without an expensive BI investment
• Ad Hoc Reporting: Build your custom analysis and dashboards

Agency360
• View past and future bookings for your hotel and your competitive set, and track performance over time
• View comprehensive agency profiles. See travel agent names and contact information to target agencies booking your competitive set
• Access 100% of all travel agent bookings via the GDS, broken down by rate type, to compare corporate, consortia, and non-negotiated performance

STAR Report
• See your property’s performance against the aggregated performance of your chosen set
• Ability to select up to four competitive sets
• Benchmarks available up to 18 months of historical occupancy, ADR, and RevPAR data
• Includes year-on-year percentage change, rank, and index